It seems as though every year or so, the
subject of spam comes up for my article here in the
newsletter, and with good reason. The problem is still
there. In fact, in most cases the problem with spam is worse
now than it was before,
thanks
to high-speed internet access for home users and a lack of
protection on their systems. Many companies now have
products to help you with weeding out the spam from your
inbox and ISP’s are offering spam controls, and yet the
problem continues to grow. The government is involved now
and many spammers have been caught and prosecuted, but just
as predicted by many in network security, that legislative
action and the subsequent legal cases are now causing
problems that the legislators did not foresee. Spammers are
now moving their operations offshore to locations that are
spam-friendly, and have no laws in place to block the
escalating proliferation of spam. What can be done? Perhaps
it is time to take another look at spam and with that fresh
eye, help stem the tide. Let me elaborate.
How much spam is there?
Too much. It has been estimated that the average email
account, private and business, would receive fifty or more
pieces of spam email every day, were it not for the efforts
of ISPs and corporate IT Departments. The problem has
gotten
so bad and quantifiable that we can now cite specific
examples of just how bad it is. In the past year, America
Online or AOL reported that their systems were receiving 1.8
million spam email messages a day from just one commercial
spam company until they obtained an injunction to stop them.
If you multiply those emails by the number of companies that
send them, you can see how big a problem this is. Spam costs
the receiver more than the sender, too. Again, using figures
from AOL based on their subscribers, if it takes the typical
AOL user only 10 seconds to identify a message as spam and
then to delete that message, that translates to 5,000 user
hours per day of connect time per day spent only with spam.
Let’s add to that Yahoo!, MSN/Hotmail and all of the private
companies that have emails. The lost time is staggering.
Yet, even if the spammer has a T1 line that costs him
$100/day or so, it is still cheaper than any other form of
advertising.
Can These People Be Tracked Down?
Tracking down individual spammers can be difficult. Many of
them have
offshore
operations. Even “domestic” spammers without offshore
resources can be difficult to track and stop. Many use the
large ISPs and email providers’ own systems to send spam.
How? They simply sign up for a trial dial-up account at an
Internet provider for a few days or with an online source
like Yahoo!, Hotmail, Mail, GMail, etc., who provide free
email accounts. Just a simple search of Google for “Free
email”
returned
a list included in the picture at right. In a way, the
providers actually make it easy for people to sign up for
anonymous email accounts that can be used to generate and
send spam. But what about the terms of service, which do not
allow users to send spam? These people do not care about the
terms or service! They set up shop and send tens of
thousands of messages. By the time the email provider sees
what they are doing, they have moved on to a new account and
are starting the process again. Many spammers have done this
dozens of times, thus forcing the email provider they are
using to spend countless hours searching for them, tracking
and cancelling the accounts. But is a dialup account really
good enough to send thousands of spam emails? It is
estimated that with a phone line, modem and a modest PC, it
is possible to easily send approximately 100,000 pieces of
spam per day using only a dial-up account.
Spam blocking with minimal false positives
The choices for spam blocking are getting weeded out. All
methods in some way, shape or form still have something in
common: whitelists and blacklists. A whitelist is a list of
trusted senders or domains that you, as an individual or
company,
have decided you want to trust and want their email
delivered unfettered. Then there are blacklists. Blacklists
are something you can generate locally, based on spam that
has been previously received. For an enterprise, an
appliance or central server dedicated to the task of
cleaning spam is the easiest to maintain. You add your
customers to the whitelist and add the offenders sending
spam to your blacklist. It is still recognized that the
major players like Spamhaus are still the best at providing
the “commercial” lists to subscribers so they can block
spam. They do not block email from being sent, but
subscribers who choose to use their lists can filter out
some of the spam.
Aren’t there laws?
The CAN-SPAM Act of 2003 (Controlling the Assault of
Non-Solicited Pornography and Marketing Act) establishes
requirements for those who send commercial email, spells out
penalties for spammers and companies whose products are
advertised in spam if they violate the law, and gives
consumers the right to ask e-mailers’ to stop spamming them.
But does it work? In the time since it was enacted, we have
seen several changes. CAN-SPAM forced large spammers outside
the U.S. This raised the cost and complexity of doing
business for spammers and many simply did not have the means
to continue. CAN-SPAM also made it illegal to harvest email
lists from the web. For a spammer, building a list through
regular means is more expensive than using bots to retrieve
the information from the web or phishing schemes. For the
most part, though, has CAN-SPAM been effective? Well, it was
not the panacea that was promised by the politicians.
CAN-SPAM simply will not stop spam any more than speed
limits will prevent anyone from ever speeding. The positive
effect it has made is that the legislation, coupled with new
technologies, will continue to raise the cost of being a
spammer, until they find another loophole.
Find Out More
For more information on spam and phishing you can visit the
FTC site at
http://www.ftc.gov/bcp/edu/multimedia/ecards/phishing/index.html.
It shows an
“e-card”
with simple instructions on how to avoid being a victim. You
can also visit OnGuardOnline.gov. It provides many practical
tips from the federal government and the technology industry
to help you be on guard against Internet fraud, secure your
computer, and protect your personal information. There us
also good information about spam at
http://www.spamhaus.org/.
For information on CAN-SPAM, you can get all the details for
business compliance with CAN-SPAM by visiting
http://www.ftc.gov/bcp/conline/pubs/buspubs/canspam.htm.
Just remember that better than 90 percent of email received
by domestic email users is now spam.
All product names / logos, company names /
logos are copyrights of their respective holders. John Boline is an MCSE,
CNE, USE and a member of the Network Professional Association. The content
herein is often based on late-breaking events. Much of the material is based
on information from sources that are believed to be reliable. Hagerman &
Company, Inc. disclaims all warranties as to the ultimate accuracy or
completeness of the information. Hagerman & Company, Inc. and its employees
shall have no liability for errors, omissions or inadequacies in the
information contained within this article or for any interpretations
thereof. The recommendations, positions and best practice policies outlined
herein represent Hagerman & Company, Inc. initial analysis and therefore are
subject to change as further information which may have bearing on these
positions is made available. The reader assumes sole responsibility for the
selection of these materials to achieve its intended results. The opinions
expressed herein are subject to change without notice. Entire contents ©
2007 Hagerman & Company, Inc. All rights reserved. Reproduction of this
publication in any form without prior written permission is forbidden.